Fossil Group Inc.
I worked full-time at Fossil Group as the Manager and Lead Photography Stylist, where I played a key role in shaping the visual direction of product storytelling across a wide range of global brands. Initially promoted from the Women’s Apparel division into the in-house photo studio, I specialized in styling for luxury brands and art directing on-model apparel shoots for e-commerce and digital platforms. My performance and leadership led to a promotion to manage the styling team.
In this role, I led a team responsible for styling across numerous Fossil Group-owned and licensed brands, including: Fossil, SKAGEN, Michele, Zodiac, MISFIT, Relic, Adidas, Michael Kors, Marc by Marc Jacobs, Diesel, DKNY, Armani Exchange, Emporio Armani, BMW, Tory Burch, Kate Spade, Chaps, Skechers, and PUMA, among others.
Our work spanned across product categories such as watches, leather goods (handbags and SLGs), jewelry, and other giftable items. We collaborated closely with internal Creative Directors, Art Directors, and Designers to conceptualize and execute set designs, prop styling, and on-set creative direction for a variety of brand campaigns and marketing platforms. Our responsibilities also included aligning with cross-functional creative teams and ensuring each brand’s unique identity was elevated through compelling visual styling and storytelling.































